Experience the undeniable charm of Australia’s Byron Bay, where for decades it has attracted surfers, bohemians, healers, artists and popular celebrities. It has also attracted many entrepreneurs seeking alternative opportunities, as the city’s spirit fosters innovation. As the first destination in the Travel Series in Australia, Byron Bay offers readers the opportunity to escape convention, reconnect with nature and embrace the serene landscape. Start your journey to Byron Bay today and discover a haven that will welcome you with open arms. The book is due to be released by Assouline in August, encompassing more than 200 photographs with overall editing by Shannon Fricke who has been a writer, entrepreneur and Byron Bay resident for twenty years.

Photos Courtesy of Assouline