Henry Poole for Savile Row
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It has created a lasting legacy as one of the world’s finest bespoke tailoring houses. Known as the “founder of Savile Row”, Henry Poole has set the standard for luxury, style and craftsmanship in bespoke menswear since 1806. With over two centuries of experience, the house’s reputation for elegance, sophistication and unparalleled quality has attracted some of the most illustrious clients in history, including royalty, politicians and important figures from around the world.

by Alexandros Varnezis

The story of Henry Poole & Co., located on London’s historic Savile Row, began with James Poole, the original founder, who specialised in military tailoring. His son, Henry, later expanded the business to cover political fashion, a turning point that placed the brand at the forefront of bespoke tailoring in the Victorian era. Henry Poole made the bold move of establishing the first shop on Savile Row in 1846. A move that not only solidified the family business but also transformed Savile Row into the world-renowned tailoring district it remains to this day. Poole’s innovative approach to tailoring and commitment to craftsmanship laid the foundation for Savile Row to become synonymous with sartorial excellence.

A significant moment in the brand’s history came in 1860, when Henry Poole designed a short evening coat for the future King Edward VII, then Prince of Wales. This coat, designed with the prince’s comfort and mobility in mind, became the prototype for the modern dinner jacket or tuxedo, a staple of formal men’s attire. When it was later introduced to American society by a friend of the prince’s at a country club in Tuxedo Park, New York, the dinner jacket quickly gained popularity, forever associating the garment with the name of Henry Poole. From then on, it not only solidified the House’s position as a leader in clothing innovation, but also extended its influence worldwide.

Over its long history, Henry Poole counted many famous names among its clients. The royal family was a regular fixture in his clientele, with Queen Victoria, Napoleon III of France and Tsar Alexander II of Russia all choosing Henry Poole for their tailoring needs. Winston Churchill, an iconic British statesman, was known for his polished looks and his respect for Poole’s skills. In addition, the brand has catered to international figures such as Charles Dickens, the Duke of Wellington and Buffalo Bill. This impressive clientele is testament to the House’s ability to deliver timeless style and unparalleled quality, remaining the gold standard in men’s fashion.

A Henry Poole suit is known for its exceptional quality, as each piece is meticulously crafted by skilled craftsmen who have spent years training in the art of tailoring. Each suit is entirely handmade, with over 80 hours spent perfecting every detail. From initial measurements to final fit, Henry Poole tailors work with clients to ensure that each suit reflects the client’s personality and style, while maintaining the traditional standards of the house. The ordering experience begins with the selection of fabric, a hallmark of Henry Poole’s charm. Their selection includes over 6,000 fabric samples, sourced from the finest mills in England, Italy and beyond. From luxurious wools and cashmere to lightweight linens and tweeds, clients are presented with a variety of textures and patterns, allowing for true personalization.

This dedication to quality extends beyond the fabrics. The cut and craftsmanship of a Henry Poole suit is defined by the precision of its tailoring. Each piece is crafted to fit elegantly on the body, emphasizing natural lines and contours to ensure a flattering fit. Each suit, jacket and coat is a canvas, allowing it to adapt to the wearer’s shape over time. Details such as hand-made buttonholes, inner lining and tailored pockets add to the garment’s longevity and beauty, embodying the dedication to the art of tailoring that has been the brand’s trademark for over two centuries.

Today, Henry Poole & Co. continues to thrive as a respected name in bespoke menswear, maintaining its reputation as a timeless symbol of British elegance. Still located at 15 Savile Row, the house remains in the hands of the Poole family, with Angus Cundey, a descendant, to oversee the legacy. This family bond keeps the brand grounded in its heritage, while adapting to the evolving tastes of modern customers. The company has subtly embraced contemporary trends, balancing timeless tailoring with subtle innovations that meet the demands of today’s clientele.

In addition to traditional suits, Henry Poole now offers a range of bespoke eveningwear, outerwear and even countrywear, catering to the lifestyle needs of a global clientele seeking the best in British tailoring. Its commitment to high-quality materials, sustainable sourcing and ethical craftsmanship resonates with today’s more conscious consumer base, in an era where both heritage and social responsibility are valued.

Photos Courtesy of henrypoole.com

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